Auction 52 - Jewish and Israeli History and Culture

"MeHaGan LaTzarchan" - "Tnuva" Company Advertising Poster - Otte Wallisch

Opening: $800
Sold for: $1,000
Including buyer's premium
"Shimurei Yerakot Tnuva, MeHaGan LaTzarchan" [Tnuva Vegetable Preserves, from the Garden to the Consumer], advertising poster of the "Tnuva" company. Tel Aviv, [1940s]. Design: Otte Wallisch. Signed in print: MW, Atelier Machner-Wallisch. Hebrew.
Color lithograph poster. Illustration of a variety of vegetables, with crop fields in the background, surrounded by the contour lines of a white can of preserves. The logo of the "Eshed-Gat-Rimon" corporation appears on the bottom of the poster.
34.5X47.5 cm. Good-fair condition. Stains, mostly to upper margins. Small tears to corners and margins (some missing pieces). Dark margins (apparently a result of old framing).
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